By Terry Brock

2009 will probably be your toughest year in business.

This sounds like a negative way to start but it is very positive.  Stay with me on this one and you’ll find ways you can take your business — and your personal life —- to some new levels you’ve wanted for a long time.

We are in a different world today than even a year ago.  The economy is front and center on the minds of many in business.  We see what is happening and government forces make their repeated feeble attempts to “try this new thing” that they tell us is going to work. Unfortunately, we seldom hear what has already worked in history and what hasn’t.  A lack of historical knowledge leads to lots of problems.  Think George Santyana and repeating the problems of history.

Yet, what is new really is from what is old.  The principles of success from long ago work today.  Sure, we need to add today’s new twist of technology (think Twitter, LinkedIn, YouTube and more) but the principles are the same.

2009 can be your toughest year and it can be your best — at the same time.  Think about it.  Haven’t you been your personal best when you have to stretch, grow, discipline yourself and become more of the person you want to be?  Sure, it is hard going through.  Ouch!  You have to do things that are unpleasant.  You can fall down and skin your knees (or worse).  Yet, it is that dogged determination to keep going no matter what that keeps us moving forward.  Think Cool Hand Luke and Rocky Balboa here from the movies.  Those lessons work in real life.

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Here are some specific, real-world action steps that have already helped many businesses and can help you as we encounter challenges and opportunities today:

# 1 – Laser-Beam Focus Outside; Avoid “Navel Gazing”

All business is about getting and retaining profitable customers.  It is really that simple.  Sales is most important in business.  Too often we focus on the “delightfully intriguing” minutiae of administrivia in business to the neglect of customers and generating sales.  Don’t just study your navel — look at what others are dealing with and help them.

Everyone in business is in sales.  From the CEO to janitors, focus has to be riveted on generating more profitable sales and bottom line results.  If you doubt that, just look at those laid off recently.  Those who are generating huge profits for a business are retained.  Those who are not carrying their weight, or who can be replaced by other systems, are discarded.  Think of your business like a ship at sea in a violent storm.  Anything not absolutely critical to the ship’s survival has to be thrown overboard.

Focus your efforts on generating more profitable customers as never before.  Discipline yourself to avoid the “delightfully intriguing” small tasks and activities that really don’t bring in money.  Avoid “navel gazing.” This is the core principle of Relationship Marketing.

#2 – Watch The Numbers

Get a system and pay very careful attention to the important numbers in your business.  How many sales calls have you made?  How many marketing brochures have you produced and sent, and how many generated inquiries?  How many visit your website and particularly which pages?

There are a host of numbers to watch in business and your business will be different.  Make that list of what you have to watch — those numbers that relate to helping customers —- and focus on them with laser-beam intensity.

#3 – Expect Some Setbacks

This is not negative. This is what I like to call “realistically positive.”  You know that on this planet stuff happens.  Plan for it.  Think about what are some likely scenarios.

This is part of being realistic and being prepared for whatever might happen.

However, expecting setbacks is tightly coupled to…

#4 – Plan How To Overcome Setbacks

Lay out scenarios of how you can overcome setbacks that are likely to occur. Football coach Bear Bryant of the University of Alabama was famous for his contingency plans.  He knew the opposing team’s strengths and weaknesses.  He had hundreds of plans written to handle hundreds of possibilities.  Did he use them all?  Of course not.  But the mental discipline helped him to prepare how to overcome whatever might hit.

In your business you have to have those plans of what could happen and how you will deal with potential problems.  More than anything this exercise helps you to think critically about how to move ahead.

#5 – Celebrate Regularly

In tough times we have to have our full mental and physical abilities fine-tuned and ready for anything.  By celebrating regularly (I recommend at least weekly) for even tiny achievements, we create a stronger desire to achieve.

Make those celebrations frequent and directly related to objective, customer-benefiting, profit-generating activities.

Doing these activities will help you get ahead no matter what.  This is a great time.  Yes, it will be a tough year.  And like the old saying, “When the going gets tough, the tough get going.”  Make it work for you with the right skills and fortitude to blast through any barrier.  Embrace the old principles that have worked and couple them with new technologies.  You’ll have a winning combination!

Write me and let me know so I can share this with others.  Terry@TerryBrock.com. I look forward to hearing of your success.

Copyright © 2009, Terry Brock and Achievement Systems, Inc.  Terry Brock is an international marketing coach and professional speaker who helps businesses generate profitable results.  He can be reached at 407-363-0505, by e-mail at terry@terrybrock.com or through his website at www.terrybrock.com.

By Terry Brock

As we begin a New Year, it is more important than ever to spend time on establishing, nurturing and building relationships.  Here are some key principles that can help as you endeavor to build those relationships.

Keep Building Relationships – Whatever The Economy

Now more important than ever, this is critical for your success.  Find out what the other person needs.  Think not just outside the box, but think outside yourself!  Focus on their needs.  Too many people focus only on their own needs.  Successful people focus on and help solve the problems of others.

As we begin the New Year and make resolutions, don’t just make resolutions — track what you’ve done.  Lots of people will make resolutions this time of year.  That is good.  However, lots of people also fail to achieve their resolutions for a number of reasons.  Track yours and measure your results.  This will separate you from the crowd.

Apply this to relationship building by tracking who you’ve met, their interests and more.  Get and use a database for names and contact information.  Use it daily.  It will be your greatest resource if you work for yourself or someone else.

By the way, if you or someone you know is in the market for a job, here’s a video you need to watch.  This short (less than 7 minutes) video will help you with some successful job-hunting tips from one of the experts in the human resource field, Tom Dimmick of DK Search in Wilkes Barre, Pennsylvania.

http://www.terrybrock.com/2008/12/job-search-tips/

When I was talking with Tom Dimmick about the job market he told me, as a professional Executive Search recruiter, that about 85% of all jobs are placed not through newspapers but because of relationships.  It is imperative to build those relationships and nurture them.  This means if you are comfortable in your job, take the time now to nourish those relationships.  An old Arab proverb says, “Dig your well before you’re thirsty.”  This is very good advice for all of us today whether employed or looking for that next position.

Categorize Contacts Into Priorities

You have limited resources.  Many have much less resources now so it is even more important to focus.  Focus your time.  Focus your energy and effort on those areas which will yield the maximum results for you.

If you try to be all things to all people you’ll fail.  Bill Cosby said it very well a while back when he said, (I’m paraphrasing here), “I don’t know the key to success, but the key to failure is to try to please everybody.”  Focus on those relationships which are most likely to generate serious results for you.

Deploy The Best Technologies

Technologies like Smartphones, laptop computers and more can help you help others more.  Recently I acquired a new tool which has already saved me enormous amounts of time and helped me to be more productive.  It is the sheet-fed scanner from Fujitsu called the ScanSnap S300M. This one is the Mac flavor (they have one for Windows called S300) and it is amazing.  I’ve used scanners for years and found them very helpful.  This one, however, is incredibly faster and much better organized than others I have used.  The low price of $300 means that it has paid for itself many times over with increased savings in time and the ability to find paper.  Instead of spending time looking for lost papers I now know they are safely stored in folders on my computer.

Check out this video I just finished to see the ScanSnap S300M in action:

http://www.terrybrock.com/2008/12/s300m/

Tools like this can help with Relationship Marketing.  To be effective in Relationship Marketing, you need to show others that you really care.  Fortunately, since not enough people really do care about others today, you have an advantage already.  Take time to refine your systems so you can have quality time with important people who matter.

Watch this column for some of the best and latest technologies which will help you in building relationships and getting results in business.  I’m heading to the Consumer Electronics Show and will be there for you gathering important information to help you build relationships and build profitability.  Stay tuned!

As you head into the New Year and want to get your business moving stronger, focus on how to help others.  Focus on their pain and how you can solve that for them.  Use the right principles and tools and you’ll never fail.

Happy Holidays!

Terry

Terry Brock is an international marketing coach and professional speaker who helps businesses market more effectively, leveraging technology.  He shows busy professionals how to squeeze more out of their days using time-honored rules and practical technology tools.  He can be reached at 407-363-0505, by e-mail at terry@terrybrock.com or through his website at www.terrybrock.com.

If you have a lot of paper to organize, you want to watch this short video. This is the scanner for mobile professionals who don’t have a lot of time to fiddle with technology.

I have used this scanner for a short time and already love it. Processing hand-written notes, receipts, magazine articles and more are easy now. This is one you’ve got to see. Well, that’s why I put it together in a video.

However, the best part is not the technical aspects of this device.  As you get to know people, you want to record that information.  Often the old pen and paper method is best.  No problem with this scanner.  Just scan those scraps of paper you have with important information about important people, and have it readily available.  For the serious salesperson and/or entrepreneur, this is a vital tool in your Relationship Marketing strategy.

Check it out. Fujitsu S300M Scanner. US$295 retail. Weight is about 3 pounds. Practical applications are unlimited!  Let me know what you think of the video (comments below).  I look forward to hearing from you.

Enjoy!

Terry

By Terry Brock

It’s that time of year when we hear about the importance of New Year’s Resolutions. We all know and have heard about a million times the importance of goal setting.

But, hey, can we get real here? Entrepreneur to entrepreneur. Salesperson to salesperon. You KNOW that you probably won’t reach all those ultra-lofty goals no matter how enthusiastic you are on New Year’s Eve (depending on how many adult beverages you’ve consumed!). So, then we often swing to the other extreme and don’t set any goals. And you know that won’t bring out the best in you either.

So what’s a salesperson (and aren’t we all today?) to do? How are you going to manage this business called “You, Inc.” that you are running?

I propose that this year you don’t set New Year’s Resolutions. Now, wait a minute. I can already feel the crush of email coming to me about how you should set goals, etc. etc. Hey! I am with you. I set rigid goals for myself on a weekly and daily basis. What I’m proposing this year is that you don’t just set New Year’s Resolutions but put a plan in place that can seriously change your life and your business for the better. Make 2009 the year you see some specific, bottom-line-boosting changes.

Here’s a trick that will help. Set your yearly goals first, and then back them up with quarterly and monthly goals to achieve them. Suppose you want to lose, say, 50 pounds. It would not be medically sound to try and do that in one week — even if you could! Instead, you get the assistance of a trained professional. You put together a realistic plan for diet, rest, exercise and the system that works best for you according to your health care provider. Then you have to stay with it (discipline, my friend!) and make incremental progress.

This is the key to success with any goal program. You put teeth into your goals when you measure what you’re doing and you set small, bite-sized goals that you can obtain. Going back to our example of weight loss, losing 1 lb. in 1 week is usually realistic. This is something most people can do. If you do that for each week of the year, you’ve lost 50 lbs. easily.

This coming year is going to be quite different from anything we’ve experienced before. Party now and do your resting during these Holidays because when January gets here, it is time for all of us to roll up our sleeves and get into some serious work! These times call for extra effort to achieve our goals. Financial times are going to bring out the best — and worst — in many people. Prepare now for hitting your goals.

Make it a point to put together Quarterly Goals that you can refer to. Then break down those Quarterly Goals into monthly goals. Leave the flexibility to deal with the unknown. We don’t know all that is going to happen but we do know that there are going to be challenges. Get ready now mentally, physically and financially to handle whatever is coming down the pike.

Put teeth into your resolutions in other ways. Yes, I strongly recommend making goals, but put teeth into them. Build in your own private rewards — and penalties to hold your feet to the fire. If you achieve January’s goals, give yourself a treat of an extra movie, an extra day off, a special chocolate treat —whatever is reasonable and motivating for you. But then, here’s the kicker – find a way to “discipline” yourself if you don’t make it. If you don’t hit that important goal, tell yourself you have to do something that is rather unpleasant. You have to go without a valued treat. Find a way that, within reason, makes you regret not getting your goal for that month and work that much harder for the next month’s goals.

I’m a big fan of monthly goals. Yearly goals are good too but they have to build from the smaller, more doable goals. I remember when I was fresh out of high school, working to earn money for college at various odd jobs that I had a job selling vacuum cleaners (really!). It wasn’t my cup of tea but I did learn one important lesson there. I remember our sales manager telling us that sometimes we might have a bad day. We might even have a bad week. But we’d never have a bad month. A month is a more manageable period of time. We all have good and bad days. This is normal. Sometimes you’ll even have a week that doesn’t go as well. But, within a month, you have it within your ability to correct the error, get the right resources to help you and make things better. If things are still bad after a month, it is not a matter of just “trying harder” but time to question if something more fundamental is awry.

And here’s a high-tech bonus that can really help: Schedule several email messages to go to yourself on the 1st of April, July and October. Those are the beginnings of the 2nd. 3rd and 4th Quarters. Remind yourself in the future of your plans at the beginning of the year. Then give yourself that much-needed, motivational pep talk — customized for your own needs. Take time — even a few moments — at the end of each quarter to evaluate how you’ve done thus far on your major yearly goals. Major businesses always evaluate how they’ve done on a quarterly basis. You should do this for “You, Inc.” as well. This is critical for success.

By putting teeth into your New Year’s Resolutions, you’ll get better results. And be sure to have fun as you do it. Remember life is meant to be lived and enjoyed. Make money. Have fun. These are two of my goals for the New Year (and yes, I make them more specific!) and I hope you are able to make 2009 the very best year of your life!

Terry Brock is an international marketing coach and professional speaker who helps businesses market more effectively, leveraging technology. He shows busy professionals how to squeeze more out of their days using time-honored rules and practical technology tools. He can be reached at 407-363-0505, by e-mail at terry@terrybrock.com or through his website at www.terrybrock.com.

by Terry L. Brock

“So many fail because they don’t get started – they don’t go. They don’t overcome inertia. They don’t begin.” – W. Clement Stone

It is time for a new beginning — in many ways. This marks the end of not only another year, but of an era for many. The US has elected a new President with a new vision and a different way of doing business. Whether you like Barack Obama or not, this is a great time to begin anew.

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Bonus For You! Listen to Terry’s Expanded and Even Better Audio Version! You can listen to it below streaming or, if you prefer, download the MP3 audio to listen on your preferred MP3 audio player. Your choice. The enjoyment and inside tips are for you. Total time is a mere 13:26 and you can save yourself thousands of dollars by getting the right information. Leave a comment (below in the “Comments” section) to help others and also promote your website. I look forward to hearing from you! — Terry

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Right Click to Save Audio as MP3 and later listen on your favorite MP3 Player.

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And for your business here are some tools and rules that can help you as you embark on a New Year.

Contact Management System (CMS)

This is the most important element for any sales-oriented entrepreneur. You need to have a system that collects and processes names. Your success in life will largely be determined by the number of people who know you in a favorable way. A living, vibrant system that reminds you of people, their wants, their desires, their important information (birthday, anniversaries, loved ones, etc.) is vital.

There are many good systems available including ACT!, Outlook, Entourage, Goldmine and others. Many today are favoring online approaches so that you can access the data from anywhere, you get regular updates without installing anything on your computer and you have a team backing you up. I use the combination of Google Docs and Gmail to maintain a good system of interactivity. Zoho and Salesforce.com and a host of others are available. Start by carefully analyzing what you need in your unique situation. Then examine what is available and match those needs.

Whatever you decide, start with what you want to do to service your customers and bring new customers into your sphere of influence. Next, nurture that system and massage it daily to squeeze the maximum benefit from your investment.

Communications Tools

This ties closely with your CMS. Once you have the names, address, phone, email, and other vital information about contacts, you need to connect with them. Find easy, fluid ways to connect. Also, you don’t want your connection to be only with one tool. You want to have a variety of ways to connect. Some of these will include a strong cell phone/smartphone which allows you to connect through voice, email, texting and even audio and video. Communication preferences change through the years. Long ago it was with voice communication only at the office (no cellphones existed). Then email emerged as a quick, easy way to stay in touch. Today instant messaging (IM) is vital with a strong emphasis from social networking sites like Twitter, LinkedIn, FaceBook, MySpace and others growing in popularity. Find the preferred communication method of your customers and prospects and embrace that. Lead the way showing them how to connect.

Audio and video are big today and getting bigger in the marketplace. You want to have proficient knowledge of these and how to use them to your benefit. They give you the ability to connect in a more human way. Text is not natural. Audio and video are much more natural and provide a fuller dimension into the human experience. As you embrace these and learn how to use them, you’ll stand out in a more favorable way.

Learn how to use audio (it really is easy) and video (with the right equipment it is very easy) to connect with people. In many cases you’ll be the first to send that video email or audio email. Make it as easy as sending an email. Remember long ago, you didn’t know how to send an email and now it is very easy for you. Make creating and sending audio and video just as easy — get the knowledge of how to do it, practice with it a couple of times and you’ll move your connection to a new level.

Office Efficiency And Productivity

One you have your CMS and solid ways to connect with people, you want to make sure your back office is running smoothly like a well-oiled machine. Have the tools in place to process information to serve your customers easily for you and quickly for them. Money Loves Speed. Today, the fastest with the right answer is often the winner.

The Japanese phrase, “Youi-Shuutou” means to be very careful and thoroughly prepared. This is what you want in your office. Think through likely scenarios that occur. Have systems in place for your achievement. Yes, this takes some serious thinking coupled with hard work. But, when you can effortlessly implement practical, positive solutions for your customers and prospects it will all be worth it.

Tools I like include a scanner (I’m using two, the NeatReceipts sheet-fed scanner and a desktop scanner from HP for more automated scanning). Turn paper into useful information by having it available when needed. I also use the Mophie for my iPhone to add a boost to battery power (about 8 extra hours). A digital voice recorder (DVR) gives me the ability to grab thoughts and ideas quickly as well as to capture phrases from the languages I’m studying.

There are many tools you can use. In fact, I’m preparing a special report for my coaching program which will detail these and many other useful tools that will help generate more sales and productivity. Drop me an email for more information.

Leverage the tools to help people. Always focus on how you can help prospects to become customers and help customers to become raving fans. This strategy will work in a New Year and anytime in the future.

Bonus Tip: I just discovered a great tool for listening on my iPhone and iPod. It is called BudFits. It makes listening more comfortable and helps keep your earbuds in place when you are active and mobile. This device is covered more in-depth on my website in video (you’ll love it!) at:

http://www.terrybrock.com/2008/12/budfits/

where you’ll see exactly how it works. If you use an iPod for learning, education and/or music enjoyment, you need to check these out. $8.95 retail for the pair and they make great Holiday gifts!

It is a time for renewal. Make this a time to get started again in your business and your personal life. Make the commitment to get the necessary knowledge and resources which will propel you to the goals you want to achieve. Make 2009 the year for your success — whatever the outside world is doing.

Terry Brock is an international marketing coach and professional speaker who helps businesses market more effectively, leveraging technology. He shows busy professionals how to squeeze more out of their days using time-honored rules and practical technology tools. He can be reached at 407-363-0505, by e-mail at terry@terrybrock.com or through his website at www.terrybrock.com.

I love my iPhone and iPod. I listen to podcasts a lot and love the learning. Here is a device you want to examine that is simple and easy to install. Just fits over the ear comfortably.

They are very secure also. If you have an active lifestyle you’ll appreciate the ability they have to stay firmly on your ear while being so comfortable you almost forget you are wearing them.

Watch this video to see them in action. BudFits from Innovelis. Good for your iPod and iPhone users who needs gifts and for $8.95 it is hard to go wrong with these.

Enjoy!

By Terry L. Brock

Wanna get more business?  Of course we all do.  But the old ways of doing it have changed.  That means we have to change to survive in a new culture and new world.  Today’s marketing that works is oriented towards building strong relationships that are mutually beneficial.  The old ways of “tricks and techniques” went out with the derby hat and cigar-smoking used car salesman.  Ugh!  Good riddance!

Effective marketing today calls for building solid, long-term relationships.  This Relationship Marketing is critical for long-term business that is more relationally based than transactional.

Seth Godin’s new book about Tribes is a good example of how people want to be part of a special community.  That could be those who go to a special place, buy a special product or follow a special leader.  Think about Harley-Davidson bike riders who meet in Daytona Beach for their annual pilgrimage.  Think about iPod owners who continually say how the “Love” (important word!) their iPods.  Think about those who follow a rock band, a teacher or even a political figure.  We all want to be part of a special group — a tribe — where we feel we belong and our special needs are met.

This is not about slick tactics.  Recently I heard a speaker who demonstrated the exact wrong way to build relationships.  He said he could help you get past the doorkeeper and get in to see the buyer.  This speaker talked about several tactics which struck me as deceptive, conniving and even down-right dishonest.  Maybe this would work temporarily in some situations but it sure doesn’t work to build solid, long-term relationships.

Special “Get Your Economy Going” Offer

After a lot of requests, I’m going to make a special offer to you.  At this time a lot of people are scratching their heads and wondering how to get by and make it through this economy. Things are changing.  Things are different than they were even just a short time ago.

Right now, if you are a member of my Online Coaching Program you will get a massive 50% discount on my hourly coaching fees.  You have to be a member of the Online Coaching Program, but instead of the regular US$400 charge, you get me for only US$200 per hour.  This way you can get a lot accomplished.

And rather than just one hour, here’s what you’re going to get:

• An Analysis of what you’re doing now
• Candid, objective opinions on what you should consider for future growth
• New revenue-generating options that you might have not even considered
• An audio of the interview we do (if you choose) to review.

In addition to that, you’ll also get my special  2-hour+ multi-media report on Brock’s Business Building Ideas. This report is packed with audio, video and reference material that you can use and share with your entire staff to generate more revenue and increase productivity.

So, for 1/2 price, you’re getting 3+ hours of specific assistance to build your business.  I’ve never offered this before and now is the time to grab it.  You need to take advantage of this now to build your business. Join the exciting Online Coaching Program for only $24.97/month and you’re qualified for this special offer!

Of course, if you’re a current member of the Online Coaching Program already, the Bonus on Brock’s Business Building ideas is yours for the asking!  Also, you can get your own personalized coaching for the same special offer.  Contact me (phone, email or Skype) and I’ll get it to you for no extra charge — just a way to say thank you for being part of the Online Coaching Program.

Act now.  This offer won’t last forever.  Get your personal and business economy going now.  Contact me at Terry@TerryBrock.com and let’s set up a time.  We’ll take your credit card and set up a time for your personalized consultation.  Now is the time to act.  Don’t wait as things are getting tight in the economy and now is the time to adapt, be flexible and take advantage of new opportunities for growth.

I look forward to hearing from you.

Terry

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This is using tactics and tricks to deceive the customer. That is not what relationship marketing is about.  Relationship Marketing is about sincerely listening to the needs of the prospect and customer and being there in a helpful way.  You don’t become a trusted advisor by having a “bag of tricks” and slick maneuvers to deceive the prospect into meeting with you.

Think of it like farming — Relationship Farming.  You build solid relationships over time helping to produce a bountiful harvest for both parties.

Here are 5 specific ways you can work to build those relationships:

1.    Find a way to give them value (as defined by them) at low or no cost to you. This is where you have to be creative.  Perhaps offering some advice on what is happening in the industry would help.  Find ways to build their business with suggestions.  Be creative.

2.    Create a Special Audio CD.  This is a special way to say hello to them.  Instead of just another voice mail message or phone call, let them hear you, in your voice, thanking them for their business.  Share ideas on how they could grow their own business.  This audio CD is nothing fancy, in fact, the more they realize that you really did it yourself, the more it will mean to them.  Save it to your computer and burn it to an audio CD.  If you don’t know how to do that, hire a local high school kid to help!

3.    Become a recognized and respect expert in the field.  If someone respects and honors you, they will gladly take your call.  Work hard to become that respected “go to” person in your industry.  Pay the price by learning new skills and forging essential relationships at trade shows, association meetings and value-for-value network connecting.

4.    Create Educational Value. Create a video or audio for the office on how they can solve a particular problem where they need help and you have ideas.  Share this with the office.  Don’t sell your stuff on this one.  Give value.  This can be a nice Holiday present that gets around any rules about “No gifts over $25” or policies like that.

5.    Be Personal. Come up with something very personal that shows you care about them and their business.  Yes, you have to do your research.  But, this is what will separate you from the competition.

And here’s one additional idea — Bonus for you:  Become a trusted advisor to them by looking out for their needs.  Be the one who supplies their needs.  Always be on the lookout for articles, ideas and even photos which can help them. Even better bonus idea: Come up with a regular stream of ideas that you share with them which are incredibly valuable to them.  They will want to listen to you.  They will anticipate hearing from you regularly.

And hey, they will then take your calls because you’re not just another “pushy salesperson.”  You can save time not having to learn all the “get through the gatekeeper” deception tricks!

Success today is not about using the latest, slickest tricks to break through into the office and “make” them take your call.  It’s about honest-to-goodness caring and empathy with their needs.  This attitude of genuine caring works in any economy.

Terry Brock is an international marketing coach and professional speaker who helps businesses market more effectively, leveraging technology.  He shows busy professionals how to squeeze more out of their days using time-honored rules and practical technology tools.  He can be reached at 407-363-0505, by e-mail at terry@terrybrock.com or through his website at www.terrybrock.com.

If you’re concerned about this job market, you are not alone.  And I have some good news for you.  Tom Dimmick of DK Search in Wilkes Barre, Pennsylvania has some specific, very helpful advice to see you through.  Tom is a well-known recruiter in the area of Executive Search.

Recently he graciously gave me a few minutes to talk with him about the current job market.  Along the way in this 6:48 video, he shared some excellent tips on what to do when looking for a job.  Even if you’re in the job you want and satisfied, this is good information to know.

Relax and enjoy!

Terry

www.TerryBrock.com